A Case Study
Dompierre
GRAPHIC DESIGN
DETAILS
Client: Dompierre (spec)
Project Scope: Social Media Graphic
Project time: 1 day
BACKGROUND
Dompierre, a South Jersey-based family business specializing in custom window treatments and interior design, has built a stellar reputation for quality and craftsmanship over 25 years. Preparing for a move, they planned a clearance sale offering 40-50% off and needed eye-catching social media graphics to promote the event while staying true to their elegant brand identity.
THE PROJECT
The Details
The project’s primary goal was to create a pair of social media graphics that would capture Dompierre’s brand identity and attract attention to their inventory sale. They did not want their location to be listed, therefore the challenge was to create designs that would encourage engagement and drive in-store traffic.
The Digital Graphic
The graphics prominently featured “Up to 50% Off” in bold, high-contrast typography to grab attention. A palette drawn from Dompierre’s brand colors paired with subtle textures evoking high-quality materials reinforced their reputation for sophistication. The layouts were minimalistic and clear, making the sale details immediately engaging and impactful.
THE COMPLETION
The final designs delivered a clear, compelling message while maintaining Dompierre’s refined image. These graphics captured attention, boosted engagement, and successfully drove foot traffic, achieving the goal of maximizing the sale’s impact through an elevated social media presence.
Project Pics
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